Kigo Blog

Vacation Rental Industry News – Christmas Catch up

Vacation Rental Industry Updates

Presents have been unwrapped, the mince pies have most definitely been eaten, guests have checked out and new ones may be checking in for NYE. As well as Christmas coming and going, lots of other things have been going on in the vacation rental industry. But if you’ve been busy joining in on the festivities, you may have missed out on some of the latest news.

So to keep vacation rental managers up to date, we have compiled together a digestible list of some of the news buzzing around the vacation rental industry this week. Vacation rental guru predictions for 2014, HomeAway’s lawsuit against AirBnB, and holiday travel trends, have taken the spotlight this week in vacation rental industry news.

Industry Buzz for December 23-30, 2013

Matt Landau talks to 4 Vacation Rental Gurus

We are a big fan of Matt Landau’s vacation rental marketing blog and are always keen to share with you any useful posts he creates. This one is particularly interesting as he has collected together the opinions of 4 industry experts, including Kigo.

Find out what why our CEO predicts 2014 to be the year of the channel manager and what the other vacation rental guru’s think is in store for the year ahead. It’s an exciting time for vacation rental managers!
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HomeAway sues AirBnB over advertising campaign

The beautiful 2 million advertising campaign from AirBnB has landed in hot waters with top vacation rental player HomeAway.’BirdBnB’ sees artists making smaller birdhouse versions of actual AirBnB properties which birds (the ultimate travellers) are seen flying to.

HomeAway are claiming that the AirBnB campaign is “a blatant and intentional infringement and dilution of HomeAway’s Birdhouse Mark, causing incalculable damage to HomeAway’s goodwill,”.
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An interesting infographic on Holiday Travel Trends

We do love an infographic at Kigo, especially when it’s on a current topic like the holiday season. Tnooz brought our attention to a delightful infographic from travel data aggregator, nSight.

This particular one is interesting for vacation rental managers as it lists the top 10 most looked at and booked global destinations during the festive period. It also shows how long a guest will stay for and how much time in advance the holiday was booked.
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NY Giants star joins the vacation rental network

New York Giants star Cooper Taylor has jumped on board the sharing economy train and is offering short-term lets at his apartment during Super Bowl week. He and his girlfriend will even “…supply linens, tv, cable, internet, pots and pans and it will be ready to use and move-in for the week!”

The Super Bowl or other events near your property provide an excellent marketing opportunity to fill booking calendars. We’re glad that Cooper Taylor agrees that promoting a vacation rental location is a good idea.

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NY Giants star joins the vacation rental network

Have we missed any important news articles relevant to the vacation rental industry this week? Please feel free to share your articles with us in the comment section below!

Do you need help with running your vacation rental business? Find out about our all-in-one reservation system that will save time and increase bookings. Talk to one of our rental experts! Request a demo or call us directly: +34 512 702 104