Email is one of the most powerful tools a vacation rental manager can utilize to communicate with potential guests. Not only is it unharmful to your marketing budget, it is the quickest way to respond to guest inquiries.
vacation rental email templates
Inquiry response times impact heavily on a holiday goers decision to make a booking. Being able to respond to customers in a timely manner will deter potential guests from looking elsewhere. (more…)

Posted

By: Tina Patel

It’s our favourite time of the week where we share with you all one of our wonderful clients’ vacation rental websites! When it comes to marketing your property, a fully functioning website can really have an affect on booking calendars. Under the spotlight this week is Rent in Paris who provide delightful Holiday Apartments in Paris.

Vacation Rental Sample Rent in Paris

Launched in 2001 by Denis Harlé d’Ophove, Rent in Paris derives from his love of the city. Through their range of high quality furnished rentals and dedicated team, they aim to provide visitors with a professional service whilst discovering Paris. (more…)

Posted

By: Tina Patel

vacation rental marketing Instagram
A while back, we wrote a post on why vacation rental managers should be using Instagram Video to market a property. However, some property managers are still reluctant to join the popular photo and video sharing network. With over 150 million active users monthly and 1.2 billion likes happening daily, Instagram is a great platform for sharing your wonderful property images and engaging with a wider audience.

If you haven’t noticed already, the mobile world has taken over. If you’re in public, take a look around. How many people can you see using mobile devices? In fact, you may be reading this on one now. The public, and most importantly holiday goers, are shifting from their home PCs to mobile which makes it even more important for holiday home managers to adapt with the ever evolving mobile social media landscape. Instagram is one of the most popular mobile apps that should definitely not be ignored when it comes to vacation rental marketing. (more…)

Posted

By: Tina Patel

On our Kigo blog, we are always keen to put in the spotlight effective vacation rental websites. Whether or not you know it, we are all reviewers of websites, especially when it comes to making a purchase. For vacationers looking for places to stay, a badly constructed website will put them off making a booking. To show you how a vacation rental website can be perceived, we would like to turn your attention to Feel at Home Barcelona who offer lovely Holiday Apartments in Barcelona.

Vacation Rental Sample Feel at Home Barcelona

Through their excellent apartments located across Barcelona, Feel at Home Barcelona aim to provide guests with a home away from home during their stay. (more…)

Posted

By: Tina Patel

On the 13-15 February, the Fiera Milano will be opening its doors to tourism professionals from all over the world for the International Tourism Exchange/ Bit 2014. And guess who’s going to be there? You guessed right, the Kigo team!
Bit 2014
Going strong since 1980, Bit has established itself as a key event for professionals in the tourism sector and obvious meeting point for industry leaders. With more than 5,000 companies from 130 countries expected to attend this year, there will be plenty of networking opportunities for vacation rental managers. (more…)

Posted

By: Tina Patel

Bodrum Travel Logo
As a part of our new blog series, we reached out to our wonderful client and fellow vacation rental manager, Bodrum Travel. With over 22 years of experience in the Bodrum area, we thought it would be a good opportunity to share with other vacation rental managers their involvement in the industry.

Bodrum Travel specialize in a range of travel and holidays services for holiday goers in Bodrum, Turkey. Their dedicated team of professionals take pride in finding only the highest of quality accommodation for their guests. Whether it be through their private pool villas or apart hotels, Bodrum Travel aim to cater for all budgets. (more…)

Posted

By: Tina Patel

It’s that time of the week where we put one of our wonderful clients’ websites in the spotlight, and this week the theme is purple! For any business, a website is excellent for promoting a service whilst projecting the business’ brand values. For vacation rental managers, it is the perfect place for showcasing properties. To show you how this is done effectively, we would like to turn your attention to Purple Home who provide Holidays Rentals in Italy.

Vacation Rental Sample Purple Home

Founded in 2009 by Alessandro and Valentina, Purple Home offer smart apartments and villas, in Rome, Venice, Dolomites and Umbria. Through their own hard work, they aim to make their guests’ stays easy, safe and fun! Let’s see if their website also meets those requirements. (more…)

Posted

By: Tina Patel

It’s just over 3 weeks until Valentine’s Day and if you’re not booked up already, now is the perfect time to increase marketing efforts to fill availability calendars. The holiday of romance falls on a Friday this year which will encourage loved up couples to book a weekend getaway even more so. Now since the vacation rental industry is ever growing, it is important that property managers pull out all the stops to stand out above competition.
vacation rental SEO
In light of Valentine’s Day, we thought we’d get into the spirit and share with vacation rental managers some ideas on how to promote a property accordingly. (more…)

Posted

By: Tina Patel

For any marketer, the ultimate goal of SEO is to rank high on search engines and increase traffic to a website. For vacation rental managers, it is one of the most effective ways to increase bookings. However, many property managers are not sure where to start when it comes to improving SEO on a vacation rental website and as result, the properties are harder to find in a web search.
vacation rental SEO
For those that aren’t aware, SEO or search engine optimization is made up of a number of factors that all contribute towards the ranking of a website. The stronger the SEO, the higher the website will rank on a Google search, which in turn means more website traffic and booking leads.
(more…)

Posted

By: Tina Patel

It’s our favourite time of the week where we share with you all one of our wonderful clients’ vacation rental websites. A website is an excellent way to project a brand identity and perfect platform for sharing properties. To show you how this is done effectively, we have put under the spotlight LinkBCN who offer beautiful Holidays Apartments in Barcelona.

Vacation Rental Sample LinkBCN

Based in Barcelona, LinkBCN specialise in short and mid-term rental apartments. Their team of international dedicated professionals aim to give guests the best service whilst vacationing at their apartments. Let’s see if their website follows suit! (more…)

Posted

By: Tina Patel

For vacation rental managers, blogging is an excellent and inexpensive way to generate more bookings. Posting on a weekly basis and sharing on social media networks will increase website traffic whilst establishing your vacation rental business as a reputable brand. However coming up with fresh blog content ideas is easier said than done, let alone creating posts that are guaranteed to be popular.
vacation rental blogging
Checking that your blog posts are being well received is just as important as creating the content. After all, nobody wants to spend time writing blog posts that aren’t going to be read, especially busy vacation rental managers. If you aren’t blogging already, read our previous post on blog topic ideas to get you started.
(more…)

Posted

By: Tina Patel

In less than 2 weeks time on 22-26 January, the Feria de Madrid will be welcoming the 34th annual Fitur, the International Tourism Trade Fair and we’re excited to announce that Kigo will be there. It is an excellent educational event that will bring vacation rental managers among other tourism professionals together in the heart of Madrid, creating plenty of networking opportunities.
Fitur 2014 (more…)

Posted

By: Tina Patel

Foursquare check in
Some of you may have noticed friends on Facebook checking into a location on Foursquare and like myself, may be wondering what it is all about. Foursquare is basically a free app that users can share and save the places they visit with friends and pick up on any special offers in the area.

As of January 2014, over 45 million people worldwide use Foursquare and over 5 billion check-ins are made daily. Businesses are wising up to this trend and currently over 1.6 million companies are using the Merchant Platform. These statistics got us thinking, can Foursquare be used for vacation rental marketing?
(more…)

Posted

By: Tina Patel

It’s 2014, Happy New Year fellow vacation rental managers! With the turn of the new year comes new year resolutions. And for many, some of those resolutions may have already been broken. One resolution that property managers should definitely not break, is the implementation of a vacation rental software to their marketing strategy.
vacation rental software 2014
In 2013, we covered many different vacation rental marketing techniques to help boost bookings on our Kigo blog; from the advantages of using social media networks to the importance of dynamic pricing. And in 2014, we will be sharing even more marketing techniques for vacation rental managers to achieve booking success. (more…)

Posted

By: Tina Patel

Industry-News
Presents have been unwrapped, the mince pies have most definitely been eaten, guests have checked out and new ones may be checking in for NYE. As well as Christmas coming and going, lots of other things have been going on in the vacation rental industry. But if you’ve been busy joining in on the festivities, you may have missed out on some of the latest news.

So to keep vacation rental managers up to date, we have compiled together a digestible list of some of the news buzzing around the vacation rental industry this week. (more…)

Posted

By: Tina Patel

It’s less than a week until Christmas and many vacation rental managers will be working extra hard to fill booking calendars before a well deserved break. It’s a busy time of the year what with all the festivities and for some, it may be difficult to sit down and catch up on some industry news!
airbnb bird advert vacation rental news
So to keep vacation rental managers up to date, we have compiled together a digestible list of some of the news buzzing around the vacation rental industry this week. (more…)

Posted

By: Tina Patel

Nowadays almost anything and everything can be paid for online; vacation rentals are no exception! Holiday goers are moving away from booking with travel agents to booking directly online. Many vacation rental managers have evolved with this holiday booking trend and now offer the option to pay online. Even though 85% of travellers prefer to book online, some vacation rental managers are reluctant to jump on board.
vacation rental online payment (more…)

Posted

By: Tina Patel

Almost a month ago now, Pinterest introduced its new feature ‘Place Pins’ and global travel brands like AirBnB are already making use of it. So at Kigo, we got to thinking how Pinterest Place Pins can be useful for vacation rental marketing.

Vacation Rental Marketing Pinterest

If you’re not aware of the latest Pinterest update, basically it allows pinners to add a map to existing collections or when creating a new board. Since 1.5 million places are pinned daily, it is no wonder that the social media network are giving users a map to pin them to. For travel marketers, this opens up a whole new marketing route to go down!
(more…)

Posted

By: Tina Patel

Industry-News It’s a busy time of the year for some of you vacation rental managers, what with Christmas around the corner and working extra hard to fill booking calendars. To keep vacation rental managers in the know, we thought we’d compile together a digestible list of some of the news buzzing around the vacation rental industry this week.

As well as the incredibly insightful VRMA European Seminar in Bruges earlier this week which Kigo presented at, it has been an exciting 7 days for the vacation rental industry. How travel brands are using Pinterest place pins, HomeAway’s plan to take vacation rentals mainstream, and Skift’s new travel trend report, have taken the spotlight this week in vacation rental industry news.
(more…)

Posted

By: Tina Patel

When vacationers are looking for their desired holiday home, after the images and property description, property reviews are one of the most important things you can present potential guests with. A vacation rental with no reviews can often be considered just as bad as one with negative reviews.
vacation rental reviews
Validation by past guests is so important for brand image; not only it does it confirm credibility but convert website visitors to inquiries and in turn, bookings. Displaying positive reviews of your property on your vacation rental website is an excellent way of enhancing your brand identity and dramatically increasing bookings.
(more…)

Posted

By: Tina Patel

When it comes to vacation rental marketing, much of the focus is on promoting the actual property. If you’re not already, it’s time to look outside the box (home) and around at the location of your rental. For vacationers, where the vacation rental is located is an important attribute and quite often, the deciding factor of the booking process.
vacation rental christmas house
Destination marketing is an excellent way for vacation rental managers to pad out a website with more content, boost SEO efforts and in turn, booking chances! (more…)

Posted

By: Tina Patel

As you may know, at Kigo we like to share on our blog our client’s vacation rental websites to help shape an understanding of the importance of branding. A well structured website will not only boost credibility but bookings too, which is especially important during low season. A great example we would like to turn your attention to this week is Portuguese Living who use their website to share beautiful Holidays Apartments in Portugal.

Vacation Rental Sample HITrental

Portuguese Living’s intimate selection of handpicked apartments and villas promise to deliver guests the highest of customer service. Let’s take a look at their website and see if it follows suit! (more…)

Posted

By: Tina Patel

As vacation rental managers far and wide will know, achieving a fully booked calendar during low season can be quite the challenge. And since the vacation rental industry is on the rise, it makes it even more important for holiday home managers to pull out all the stops to stand out from competition, especially during the winter months!
vacation rental christmas house

Advertising your property as a part of a niche market on your vacation rental website is an excellent way of increasing bookings during the low season; you can do this by repackaging your property to fit in with the theme of upcoming holidays or seasons. Since Christmas is fast approaching, we thought we’d get into the festive spirit and share with vacation rental managers some ideas on how to adapt a property accordingly. (more…)

Posted

By: Tina Patel

This time next week on 9-11 December, Kigo will be in Belgium, Bruges for the VRMA European Seminar. If you’re not already on the guest list, you should be! It is an excellent educational event for vacation rental managers with plenty of networking opportunities.
VRMA European Seminar
Not only will the VRMA European Seminar be a great platform for meeting other vacation rental professionals, it will provide you with a ticket to gaining insightful knowledge from key industry figures and establishing your business brand.
(more…)

Posted

By: Tina Patel

For vacation rental managers a website is a marketing goldmine and can really boost bookings, if of course, it is used effectively! At Kigo, we like to regularly share on our blog our client’s vacation rental businesses to help shape an understanding of what makes a good website. A great example we are putting under the spotlight this week is HITrental who use their website to share beautiful Holidays Rentals in Switzerland.

Vacation Rental Sample HITrental

Whether you are visiting Zurich, Zug or Lucerne, HITrental aim to provide a home away from home for their guests. Let’s take a look at their website! (more…)

Posted

By: Tina Patel

A while back, Kigo encouraged vacation rental managers to join the fast growing social media platform Pinterest. Since our article on Pinterest Board Ideas for Vacation Rentals, the virtual pin-board social network has grown to over 70 million global followers. So, if you are not already pinning your vacation rentals, now is a good time as any!

Vacation Rental Marketing Pinterest

Pinterest is predominantly powered by images and videos, which means it is not a social network that is effective for all businesses. However for vacation rental managers, it is an excellent place for sharing beautiful images of your property, its surrounding area and encouraging visual engagement with potential guests.
(more…)

Posted

By: Tina Patel

When marketing a vacation rental there are many decisions to make, allowing pets in your property is one of them. Some vacation rental managers will immediately dislike the idea of having pets in their holiday home, yet many are tapping into this excellent marketing opportunity.

Vacation Rental Sample Living Valencia

Since 25% of all US travellers in 2012 vacationed with their pets to pet-friendly lodgings, it is no wonder that vacation rental managers are wising up and letting guests bring their furry friends. For those that are still unconvinced, we have put together just some of the benefits of marketing your vacation rental property as pet-friendly.
(more…)

Posted

By: Tina Patel

For any business, a website is a must-have for establishing an online presence. For vacation rental managers, a vacation rental website is the perfect marketing platform for increasing bookings. However it is important to remember that your website represents your vacation rental brand, so make sure the first impression given is an accurate one.

Vacation Rental Sample Living Valencia

To show you how a website represents your business’ brand identity, we regularly review vacation rental websites from our clients. Under the spotlight this week is Living Valencia, who provide beautiful Holiday Rentals in Valencia.
(more…)

Posted

By: Tina Patel

mobile ready vacation rental website

Nowadays holiday goers are turning to the internet rather than a travel agent when searching for their next vacation. For this reason there has been a rise in online bookings and a heightening in the importance of having a website for those in the travel industry.

For vacation rental managers in particular, a vacation rental website is an excellent marketing platform for showing off your beautiful properties and increasing bookings. (more…)

Posted

By: Tina Patel

If you manage vacation rental property, you’re probably looking for a way to increase your client base and have your vacation rentals occupied more days out of the year. Fortunately, as a vacation rental manager, you can utilize the power of social media to help you accomplish this.

One great way to go about doing this is through hosting a Facebook contest. Here are some reasons why hosting a Facebook contest is a great idea to increase your vacation rental occupancy:

Vacation Rental Facebook contests

(more…)

Posted

By: Tina Patel

Nowadays the internet is the ultimate go-to place for almost anything, including holiday rentals. Therefore a vacation rental business without a website, makes it difficult for the properties to be found at all. Since websites are most effective visually, they are an excellent vacation rental marketing platform for displaying images of properties and increasing bookings.

Vacation Rental Sample Amsterdam Book Now

To show you how a website represents your business’ brand identity, we regularly review vacation rental websites from our clients. Under the spotlight this week is Amsterdam Book Now, who offer an alternative stay with their House Boats in Amsterdam.
(more…)

Posted

By: Tina Patel

travel tech show WTM
As you may have seen on the Kigo Facebook, last week we were at the biggest travel technology event in the UK. The World Travel Market in London opened its doors to almost 5,000 exhibiting companies and attracted nearly 50,000 attendees. Kigo were certainly happy to be there amongst other innovative travel inspired tech companies.

Attending industry events is always fun and provides great networking opportunities for businesses alike; they are perfect platforms for vacation rental managers to help a business to grow.
(more…)

Posted

By: Tina Patel

At Kigo we recommend using a variety of marketing techniques to increase bookings; a website being an excellent place to start. Not only is it a great marketing platform for displaying a portfolio of vacation rental properties, it helps to project your vacation rental brand identity. To show vacation rental managers how to create a lasting first impression through a website, we regularly review vacation rental websites from our clients. Under the spotlight this week is Volalto Group, who provide beautiful holiday rentals in the Dominican Republic.

Vacation Rental Sample Volalto Group

(more…)

Posted

By: Tina Patel

vacation rental blog
Competition between the key social media networks is strong and as a result, they are constantly evolving to keep up with one another; last week Twitter updated its micro-blogging service to include more visual timelines.

This is great news for vacation rental managers as you are being introduced to exciting new features that improve usability and social interaction. However if you are connected to a variety of social media networks, it can be quite easy to miss out on new updates that could hold potential marketing opportunities. (more…)

Posted

By: Tina Patel

If you haven’t already noticed, the mobile world has taken over. When you’re next in public take a look around, how many people can you see with a mobile device? Whether it be a smartphone or tablet, they’re all around us!
mobile ready vacation rental website
What does this mean for vacation rental marketers? Well, technology users (which is most of us) are moving away from PCs and laptops to browse the internet and onto mobile devices. It is important for vacation rental managers to recognise this shift and adapt a marketing strategy accordingly. (more…)

Posted

By: Tina Patel

There are many ways to market a vacation rental, a website is an excellent place to start. Not only does it give your business credibility, it provides a great platform for sharing a beautiful portfolio of your properties. At Kigo, we regularly review vacation rental websites from our clients to help shape an understanding of good marketing techniques. This week we put under the spotlight The Framerys, who specialize in holiday apartments in London.

Vacation Rental Sample VillaSpace.net

The Framerys offer guests fully equipped, boutique-style apartments across the hip and trendy areas of East London. Let’s take a look at their website to see if it follows suit! (more…)

Posted

By: Tina Patel

vacation rental blog
Last week the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee hosted the VRMA Annual Conference, the largest VRMA event in history! Kigo were certainly happy to be there amongst other vacation rental industry leaders.

Opening its doors to over 900 vacation rental professionals, it was prevalent, more than ever, that the industry is booming! It was a pleasure sharing invaluable advice with like minded professionals, meeting new faces and creating new partnerships.

We would like to say thanks to all of you who stopped by our booth to chat, and a big thank you to VRMA for organizing the conference and bringing the vacation rental industry together. Here’s our recap of the event…

(more…)

Posted

By: Tina Patel

vacation rental property description image
It’s great that the vacation rental industry is on the rise, however it makes it even more important for vacation rental managers to go that extra mile to stand out from competition. Advertising your property as a part of a niche market is an excellent way of increasing bookings during low season.

If you have noticed there are gaps in your availability calendar, try repackaging your property to fit in with the theme of upcoming holidays or seasons. In light of halloween this week, we thought we’d get into the spirit and share with vacation rental managers some ideas on how to adapt a property accordingly. (more…)

Posted

By: Tina Patel

Industry-News Since running a vacation rental business can take over the working week, it may be difficult for vacation rental managers to catch up with the latest industry news. To keep vacation rental managers in the know, we thought we’d compile together a digestable list of some of the news buzzing around the vacation rental industry.

As well as the incredibly educational VRMA Annual Conference earlier this week which Kigo has just returned from, it has been an exciting 7 days for the vacation rental industry. Expedia’s decision to partner with HomeAway, the rise of U.S online vacation rentals, and HomeAway offering commission-based rentals, have taken the spotlight this week in vacation rental industry news.
(more…)

Posted

By: Tina Patel

Google Penguin updateAfter all your hard SEO efforts, it’s important that all vacation rental managers are aware of any changes Google makes that may affect your marketing strategy.

To help those that aren’t aware understand, Google uses an ‘algorithm’. An algorithm is basically a program that searches through all of Google’s pages scanning for relevant keywords. The more related keywords to the search query, the easier it is for the page to be found by the Google algorithm and the higher up the page will rank. For this very reason, it is important that your vacation rental website contains a strong SEO structure. (more…)

Posted

By: Eva Gundermann

It’s safe to say that every vacation rental manager would like to see a fully-booked calendar all year round but unfortunately that is not always the case. When marketing your property in low season it is important to be aware of a number of factors e.g. weather changes, the potential guests’ needs, competitors in the property area etc.
LinkedIn Vacation Rental Marketing
There are various marketing techniques a vacation rental manager can adopt to increase bookings. The key is to use a combination of these marketing practices to increase booking chances and work towards that glorious fully-booked calendar.
(more…)

Posted

By: Tina Patel

At Kigo, we like to regularly review vacation rental websites to help shape an understanding of the variety of marketing techniques a vacation rental manager can adopt. Without realizing, every visitor to a website is a reviewer; within seconds a holiday goer will make a judgement on whether a vacation rental business is credible and if they should carry on browsing. Bearing this in mind, it is incredibly important to project the correct brand image through your vacation rental website. A great example of this which we would like to turn your attention to, is VillaSpace.net who provide beautiful holiday villa rentals in Mallorca.

Vacation Rental Sample VillaSpace.net

Since 2005, founder Tomás has been committed to providing old and new guests with the highest quality holiday home rentals in Mallorca. With the guests’ needs in mind, VillaSpace.net aims to provide a home away from home that will leave vacationers wanting to return in the future. (more…)

Posted

By: Tina Patel

If you’re not blogging already, why not?! You’re missing out on a absolute vacation rental marketing gold mine. It is one of, if not the most valuable and inexpensive marketing tools for vacation rental managers to engage with potential guests.
vacation rental blog

Blogging is great for SEO purposes and increasing traffic to your vacation rental website. Bearing in mind, in 2012 more than 60% of marketers who blogged monthly acquired a customer, it is definitely a marketing avenue all vacation rental managers should be going down right now.
(more…)

Posted

By: Tina Patel

vacation rental marketing SEO
As you may already know, ranking high in Google is not an easy position to achieve, there are however many marketing techniques vacation rental managers can adopt to optimize SEO. At Kigo, we understand that sometimes vacation rental managers may need a helping hand when it comes to knowing SEO so we like to share any tips wherever possible.

Leading SEO consultant Ben Norman has created an excellent and insightful infographic (see below) on the main aspects that contribute to SEO rankings, distinguishing between the on-page and the off-page factors of SEO. In brief, on-page factors of SEO are all website-related aspects, whereas off-page factors refer to everything beyond the actual website like links pointing to the site. (more…)

Posted

By: Eva Gundermann

As you may already know, at Kigo we like to regularly review our wonderful clients’ websites to give vacation rental managers an insight into how to market a property. A vacation rental website is an excellent marketing platform for projecting a brand image and can really affect booking calendars. So without further ado, under the spotlight this week is Simply Perigord who specialize in holiday lettings in Perigord, France.

Vacation Rental Sample Simply Perigord

Simply Perigord prides themselves on having more than 23 years of managing vacation rental properties that meet high quality standards. It is prevalent through their vacation rental website that their beautiful vacation houses, manoirs, chateaux and villas in Perigord reflect these standards. Let’s take a look… (more…)

Posted

By: Tina Patel

Many of our property management software clients have asked us if we can promote their properties by paying with Google. The answer is: “No, because we have something much better to offer”. If you optimize a website so that it appears on the top results of Google, you will attract a lot of traffic without paying per click. The Google ads or Google Adwords will cost you a certain amount per click (PPC or pay per click) and direct paid traffic to your site, but at what cost?

To help vacation rental managers understand the importance of SEO, we have come up with some advantages of investing time into SEO rather than money into Google Adwords.

This graphic demonstrates where you will find Google Adwords and organic search results or SEO optimized sites:

Organic-vs-PPC

(more…)

Posted

By: Eva Gundermann

vacation rental property description image
When it comes to vacation rental marketing, it is important for vacation rental managers to implement a variety of marketing techniques. Whether it be on a portal listing site or your own vacation rental website, creating a property listing page is a crucial process to any vacation rental marketing strategy. Although it is useful to know what to do, it is equally as important to understand what not to do when creating a property listing.

Making small (but by no means unimportant) mistakes in your property description can really have an effect on booking leads. Ensuring that your property listing pages are as best as they can be will not only reinforce credibility of your vacation rental brand but will work towards obtaining a fully booked availability calendar.
(more…)

Posted

By: Tina Patel

The ultimate goal of a vacation rental manager is a fully booked availability calendar; a vacation rental website is a very important component to any marketing strategy and can have a lasting impact on bookings. At Kigo, we encourage vacation rental managers to adopt a variety of marketing techniques, operating your own website is just one of many, but an excellent place to start. To help shape an understanding of what makes an effective vacation rental website, we regularly spotlight our wonderful clients. This week we would like to turn your attention to SunMarbella who have a beautiful selection of holiday lettings in Marbella.

Vacation Rental Sample SunMarbella

Through their luxurious rentals and beach villas, Andreea and Dragos aim to offer their guests a holiday that only dreams are made of. Their website acts as an excellent portfolio and marketing platform for their properties, which works to further increase bookings. (more…)

Posted

By: Tina Patel

vacation rental marketing free ebookVacation Rental Marketing doesn’t neccessarily have to cost holiday home managers an arm and leg, the internet provides a whole library of indispensable marketing resources that, if used effectively, can improve bookings dramatically.

On our Kigo blog, we are always encouraging vacation rental managers to use a variety of marketing tools and techniques to fully optimize any vacation rental. An excellent go-to guide we are a huge fan of, is industry expert Matt Landau’s Vacation Rental Marketing Blog. So, it gives us great pleasure to share with you Matt’s latest pearls of wisdom in his new Vacation Rental Marketing eBook. (more…)

Posted

By: Tina Patel